THE CONTRACT MANAGEMENT FOOTBALLER: AN ANALYSIS UNDER THE PERSPECTIVE THEORY OF AGENCY - THE CASE OF CLUBE ATLÉTICO PARANAENSE

Resumen

This research has as objective to analyze the process of contracts’ management of football players under the Theory of Agency. The research includes a qualitative approach, as the case study of the Atlético Paranaense Club. This approach enabled the categorization of main decisions and their variables, as well as the understanding of: how, why and when the contractual decisions (to buy, to sell, to loan, to renegotiate, to form and to exchange football players) occur. Moreover, it is how it is done the process of contractual management of amateur and professional athletes and their mechanisms of incentives (financial, economic and social), tracking (moral and sports conduct) and enforcement (economic and sports). It is expected that this research opens space for new studies, which seek to structure solutions to the economic evaluation of decisions involving football players and measurement of its economic impacts, providing, for managers, parameters for planning, evaluation and control transactions related to the football player.