Influência da Estratégia de Inovação Ambiental no Desempenho Ambiental de Empresas Listadas na B3 e os Efeitos Intervenientes das Práticas de Incentivos e Planejamento Estratégico Ambiental
Resumo
O objetivo deste estudo é analisar a influência da estratégia de inovação ambiental, práticas de incentivos ambientais e de planejamento estratégico no desempenho ambiental. Para atingir esse objetivo, analisa-se dados de 114 empresas que participam do Índice de Sustentabilidade Empresarial da Bolsa de Valores Brasil (B3) do ano de 2021. Os dados foram analisados por meio da modelagem de equações estruturais, com utilização do software PLS/SEM. Os resultados mostram que a estratégia de inovação ambiental impacta positivamente nas práticas de incentivos ambientais, e que a estratégia de inovação ambiental e as práticas de planejamento estratégico ambiental afetam o desempenho ambiental. Ainda mostra que práticas de planejamento estratégico ambiental são fundamentais na relação entre a estratégia de inovação ambiental e desempenho ambiental.
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DOI: http://dx.doi.org/10.5380/rcc.v15i2.87589
