Health tourism: current situation and challenges for the future in the Valencian Community (Spain)

Authors

  • Alba Bautista Moya Universitat Politècnica de València
  • Francisca Ramón Fernández Universitat Politècnica de València http://orcid.org/0000-0002-0936-8229
  • Cristina Santandreu Mascarell Universitat Politècnica de València

DOI:

https://doi.org/10.5380/tes.v9i2.44725

Keywords:

Tourism, Health, Health tourism, Demand, Supply Valencian Community

Abstract

In this work we focus on the development of health tourism in Valencian Comunnity. To do this, we will develop a set of objectives. We begin by explaining the concepts, tourism and health separately, since they are two completely different terms. Once explained, we will focus on health tourism in Valencian Comunnity, seeing what their evolution, in addition to the target audience, the demand and supply that exists in Valencia this kind of tourism. It is known that Valencia has several positive aspects facing a health tourism development that is competitive, profitable and sustainable over time. On the Mediterranean coast is characterized as an ideal place to practice climoteraphy and health tourism spot. Finally, we highlight which are the recommendations for the future of health tourism product.

Author Biographies

Alba Bautista Moya, Universitat Politècnica de València

Graduada en Gestión Turística. Escuela Politécnica Superior de Gandía. Universitat Politècnica de València, España

Francisca Ramón Fernández, Universitat Politècnica de València

Doctora en Derecho. Profesora titular de Derecho civil. Universitat Politècnica de València. 

Cristina Santandreu Mascarell, Universitat Politècnica de València

Doctora en Organización de Empresas. Profesora Ayudante Doctora. Universitat Politècnica de València.

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Published

2016-08-31

How to Cite

Moya, A. B., Ramón Fernández, F., & Mascarell, C. S. (2016). Health tourism: current situation and challenges for the future in the Valencian Community (Spain). Turismo E Sociedade, 9(2). https://doi.org/10.5380/tes.v9i2.44725

Issue

Vol. 9 No. 2 (2016)

Section

Artigos

License

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