CRISE E REESTRUTURAÇÃO DE UMA ESTATAL FINANCEIRA: O BANCO DO BRASIL, DO CRUZADO AO REAL
DOI:
https://doi.org/10.5380/re.v24i0.1982Abstract
Este artigo aborda a empresa estatal financeira Banco do Brasil S.A., no período de 1986/88 a 1996/98, com o objetivo de analisar como foi tratada por sucessivos governos a crise decorrente da inconsistência entre seu papel público − particularmente o fomento creditício ao setor rural − e sua dimensão de grande empresa inserida concorrencialmente nos mercados financeiros. Examinando os momentos que marcaram a trajetória da estatal, mostra-se como a predominância de seu caráter público impôs limites estruturais à implantação de uma racionalidade privada no encaminhamento de suas estratégias.
Abstract
This article focuses on the state-owned financial institution Banco do Brasil S.A., over the period from 1986/88 to 1996/98, with the purpose of analyzing how it was addressed by successive governments the crisis that arose from the inconsistency between its public role − particularly as a subsidized credit supplier to the rural sector − and its competitive behavior as a large financial conglomerate. Examining the moments that marked the path of the state-owned company, it is shown that the predominance of BBs public character has imposed structural limits to establishing a private rationality in its strategic management.
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